Mr. Held is Director of Communications and Brand Management for the American Board of Internal Medicine (ABIM) and ABIM Foundation. In this role he is responsible for the development and implementation of internal and external communications campaigns aimed at increasing physician engagement in ABIM’s programs, as well as efforts to advance the Foundation’s communications initiatives in medical professionalism and building trust.
He previously served as Director of Communications for the ABIM Foundation, where he helped create and lead strategic communications initiatives to support the Foundation’s organizational goals, including the nationally-recognized Choosing Wisely campaign.
Before that Mr. Held was Director of Communications for the American Cancer Society, where he oversaw communications strategies in a number of areas, including income development, mission delivery and advocacy. While with the Society, his work in the communications field was recognized with first place Pepperpots for Excellence in Communications, multiple times, by the Philadelphia chapter of Public Relations Society of America.
Mr. Held earned a bachelor’s degree in Speech Communication from Millersville University and is President of its Alumni Association.